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Riding the Current's avatar

This piece beautifully captures the subtle yet powerful ways social contagion influences our behaviors and perceptions. Your exploration of how emotions and ideas spread through networks resonates deeply.

In my recent essay, “The Outlier Paradox: Why We Follow Lives We Don’t Want" I delve into a related phenomenon: our tendency to idolize individuals who defy norms, and how this paradoxically leads to widespread imitation. It's fascinating to consider how the allure of nonconformity can itself become a contagious trend.

I'd be honored if you took a moment to read it and let me know your thougths: https://ridingthecurrent.substack.com/p/the-outlier-paradox-why-we-follow

Thank you for shedding light on the intricate dynamics of social influence.

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